SDR Performance

What is a Good SDR Productivity Benchmark?

Updated: November 27, 2025 | Source: Optifai SDR Benchmark 2025 (N=847 SDRs, 156 companies)

TL;DR

SDR productivity benchmarks 2025: Top performers hit 12-15 qualified meetings/month, while average is 8-10. Daily activities: 50-80 calls, 30-50 emails, 15-25 LinkedIn touches. Conversion rates: Cold call 2.5%, Cold email 1-2%, LinkedIn 3-5%. Best SDRs maintain 1:3 to 1:5 meeting-to-opportunity ratio. Ramp time to full productivity: 3-4 months. Source: Optifai SDR Benchmark 2025 (N=847 SDRs across 156 companies).

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Related Resources

SDR to AE RatioCold Call ConversionLead Response TimeMethodology

Key Data

Meeting Output (Monthly)

Top 25% SDRs
12-15meetings
Median
8-10meetings
Bottom 25%
4-6meetings
Elite 10%
18+meetings

Source: Optifai SDR Benchmark 2025

Updated: 2025-11-27

Daily Activity (Top Quartile)

Outbound Calls
70-80/day
Cold Emails
45-55/day
LinkedIn Touches
25-35/day
Total Outreach
140-170/day

Source: Optifai SDR Benchmark 2025

Channel Conversion Rates

Cold Call
2.0-3.5%to meeting
Cold Email
0.8-2.0%to meeting
LinkedIn DM
2.0-4.5%to meeting
Multi-Touch
4.0-7.0%to meeting

Source: Multi-touch outperforms 2-3×

Ramp Time to Full Productivity

Month 1
20-30%quota
Month 2
40-60%quota
Month 3
70-90%quota
Month 4+
100%+quota

Source: Average 3-4 months to full productivity

Daily Activity Benchmarks

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Outbound Calls

Bottom 25%20-30/day
Median50-60/day
Top 25%70-80/day
Connect rate: 8-12%
Conversation: 15-20%
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Cold Emails

Bottom 25%15-20/day
Median30-40/day
Top 25%45-55/day
Open rate: 25-35%
Reply rate: 2-5%
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LinkedIn Touches

Bottom 25%5-10/day
Median15-20/day
Top 25%25-35/day
Accept rate: 20-30%
Response: 10-15%

The "Activity Trap" Warning

High activity doesn't guarantee results. Our data shows SDRs with 80+ calls/day but poor targeting often underperform those making 50 calls with better research. Focus on meetings that convert—not just activity volume. Meeting-to-opportunity ratio matters more than raw meeting count.

About This Data

This benchmark is based on activity and outcome data from 847 SDRs across 156 B2B companies collected in 2025. Data is segmented by performance quartile, company size, and ACV to ensure relevant comparisons.

Read full methodology
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Update History

Data last updated: November 27, 2025

v1.0November 27, 2025
  • ✓Initial publication with SDR benchmark data from 847 reps
  • ✓Added daily activity benchmarks (calls, emails, LinkedIn)
  • ✓Included meeting output by performance quartile
  • ✓Added channel conversion rate analysis
  • ✓Documented ramp time to full productivity

Impacted metrics:

SDR productivity metrics

Regularly updated with latest industry data