Specialized benchmarks for management, strategy, and technology consulting. Discover how top consulting firms win large engagements through expertise, case studies, and relationship building.
Detailed tracking of complex stakeholder relationships
Competitive evaluations with multiple finalists
High deal values offset longer cycles
Early adopters for research and proposal generation
Strong case study presentations drive conversion
High-intent leads but extensive qualification needed
B2B sales reps spend 139 minutes/day (2.3 hours) on CRM input. AI-powered CRMs reduce this by 45%.
Overall B2B average: 23%. Top performers: 35%+. Varies by industry: SaaS 25%, Manufacturing 20%.
Formula: (# Opps × Avg Deal × Win Rate) / Cycle Days. B2B SaaS average: $8,219/day ($3M annual).
SaaS: 84 days, Manufacturing: 136 days, Services: 98 days. Enterprise deals 2-3x longer.
AI adoption increases productivity by 28% on average. Admin time reduced 45%, pipeline generation +18%.
39% of B2B sales teams now use AI tools. SaaS leads at 48%, manufacturing lags at 18%.
Average: 25%. SaaS 30%, Services 22%, Manufacturing 20%. Interactive demos: 38% (+52% vs. screen share).
5 steps: Goals/KPIs → ICPs → Messaging → Process mapping → Training. 40 hours to build, update quarterly.
Discovery 40% → Qualification 55% → Proposal 70% → Negotiation 85% → Close. Biggest drop: Qualification to Proposal (-20pt).
B2B average: 30-40. Excellent 50+, Good 30-49, Fair 10-29, Poor <10. SaaS typically 5-10 points higher.
Consulting firms with 15+ relevant case studies win 2.5x more competitive deals than those with generic experience portfolios.
Engagements with partner-level involvement in final presentations see 45% higher close rates and 30% larger deal sizes.
Top consulting firms derive 70% of revenue from existing clients, emphasizing delivery excellence over new business development.
Use our interactive calculators to benchmark your team against consulting industry standards.